Art

10 Years of: a Niche Graphic History Celebration

Art and design are huge passions of ours here at Niche, and over the last 10 years, we have poured an immeasurable amount of love, thought, care, creativity and depth into each of our board graphics. Each one has a backstory, symbolism, and purpose built into it in layers upon layers. This season, with our 10th anniversary edition re-release graphics, we are excited to start bringing each one of these stories to you over the coming weeks and months!

2011/12 Niche Snowboards Graphics
2011/12
2012/13 Niche Snowboards graphics
2012/13
2013/14 Niche Snowboards graphics
2013/14

Each season of graphics we work with a theme, build a style guide, and playlists to go with each season’s graphic stories. From dark forest, to unexplored worlds, and more! Alongside our Creative Director, who makes many of the graphics herself, we have had the pleasure of working with many talented artists such as Michael Sieben, Zosia Olenska, Jonny Ashcroft, Alexander L. Brown, Jeff Trish, Eddie Kihm, Travis Bone, and Sophie Lécuyer.

2014/15 Niche Snowboards graphics
2014/15
2015/16 Niche Snowboards graphics
2015/16
2016/17 Niche Snowboards graphics
2016/17

To represent this 10 year anniversary, we have also adorned each of these graphic re-releases with a Tetratctys symbol, comprised of 10 individual dots, representing and honoring 10 years of artwork backed with stories, purpose, meaning, and passion. The symbol is a triangular figure consisting of ten points arranged in four rows: one, two, three, and four points in each row. The Tetractys symbolizes the four classical elements—fire, air, water, and earth, alongside much other symbolism.

As a mystical symbol, the tetractys was very important to the secret worship of Pythagoreanism. There were four seasons, and the number was also associated with planetary motions and music. The first four numbers symbolize the musica universalis and the Cosmos as: (1) Unity (Monad), (2) Dyad – Power – Limit/Unlimited, (3) Harmony (Triad), (4) Kosmos (Tetrad).

Each graphic also contains a set of coordinates linking to some of the world’s most endangered places, this season. We are excited to go on some meaningful journeys with you all and learn more about each one together, soon! Stay tuned.

2017/18 Niche Snowboards graphics
2017/18
2018/19 Niche Snowboards graphics
2018/19
2019/20 Niche Snowboards graphics
2019/20
2020/21 Niche Snowboards graphics
2020/21
2020/21 Niche Snowboards graphics
2020/21 CHROMA Collection

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